We assess your current positioning and messaging across all touchpoints. You'll also receive a high-level competitor and customer-sentiment analysis.
We work with your team through two workshops to develop and refine your unique positioning and messaging strategy.
We craft professional, ready-to-implement copy for your touchpoints that champion your new positioning and messaging strategy.
Get clear direction on who you're targeting, why they matter and exactly how you're going to do it.
Write consistently aligned messaging, long after we're gone with your own unique, easy to follow Positioning & Messaging Strategy.
Receive professional copy crafted from your P&M framework, wireframed for immediate implementation throughout your business.
We work with a very limited number of clients each month, so we can spend more time focusing on you, not on employing account managers.
Have a different question? Flick us an email and we'll get back to you within a day or two.
Between 2-4 weeks depending on availability.
Typically, businesses already have delivery partners (or manage these assets themselves). We focus on the positioning, messaging and subsequent copywriting - allowing you to either implement the copy immediately or hand it off to your delivery partners.
If you need assistance with any implementation, let us know, we've got a bunch of awesome partners we work with.
A touchpoint is any instance where a potential customer comes in contact with your business. Be it an ad, social post, email, website, staff member or you at a café on Sunday.
Every time a potential customer sees or interacts with your brand they're building an opinion of it, so it's critical we make a good first, second and third impression!
Marketing without clearly defined positioning is like trying to play darts blindfolded. Sure you might hit occasionally, but you're probably gonna miss a lot too...
By defining your position in the market clearly, you're able to better target your marketing efforts.
Our framework adapts to suit most business models - whether you're looking to focus on a product, brand, personal brand or service-based business.
We do. Due to the complex nature of brand level positioning strategy, we don't offer a flat-fee service, so get in touch and we can chat through what a comprehensive brand-first positioning strategy looks like for your biz.
